In the Destination menu in the bottom corner of the Main Window, select Facebook, in the bottom-right of the Main Window. A big blue button at the bottom-center of the Main Window will display one of several different options:

  • Login — click to login to Facebook and connect the app.
  • Go Live — you’re logged into Facebook. Click to begin a live broadcast.
  • Test — you’re logged into Facebook, and have scheduled an upcoming Live broadcast.

Login to Facebook

Click the blue Login button to summon Facebook’s login screen. Enter your credentials, and if you use two-factor authentication, you’ll be asked for that code as well.

Once logged in, Ecamm Live will then ask for permission to post to your timeline and other locations within Facebook. This is necessary to publish live streams. If you manage Pages or Groups (for example for a business or other organization), Ecamm Live will also prompt for permission to manage Pages and Groups.

If you need to change these permissions later, visit the Facebook Business Integrations page and click on Ecamm Live for Mac. If you have trouble broadcasting to a particular destination, come back to these settings within Facebook to ensure you’re allowing access as intended.

Once you’re logged in, you’re only one click away from your first Facebook Live broadcast. However, you’ll want to verify where and how you are broadcasting to Facebook first. In the bottom right corner, you’ll see several pull down menus appearing below the Destination menu.

  • Post as — Select who the broadcast will appear from. The menu includes your personal Profile and all Pages that you administer.
  • Post to — Select where your Facebook Live broadcast will appear, and your options depend upon who you’re posting as. If you’re posting as yourself, options include your personal Profile, and any Groups you administer. if you have selected to post as a Page, you’ll see options for the Page’s timeline and any Groups linked to that Page. When posting to your personal Profile, you’ll see privacy options to choose from, like Profile (Just Friends) which allow you to restrict your audience.

You may also see additional Groups listed in the menu, that you do no administer. These are Groups where an administrator has enabled the Ecamm Live app.

Adding Ecamm Live to a Facebook Group

In order to use Ecamm Live with a Facebook Group, a Group admin must add Ecamm Live to the Group. To do this, go to the Group’s Group Settings screen on Facebook’s website. You’ll see an Add Apps button. Click this and then choose Ecamm Live from the list of apps.

You’ll only have to do this once per Group. Once enabled, all Group members will see Ecamm Live listed in Ecamm Live’s Post to menu.

  • Go Live (Unscheduled)  — Select when your broadcast will post to Facebook. Your choices are Now and New Scheduled Live…

Going Live Now

If you select Go Live ➝ Now (Unscheduled) you may click the big blue button labeled Go Live in the Main Window to broadcast immediately, or first create a Facebook Post to accompany the video.

To create a post for your Live broadcast, in the bottom left corner of the Main Window, you’ll see a Description field and a map pin icon. Text entered in the Description field will become the text of the post that accompanies your Facebook Live broadcast.

Clicking the map pin allows you to tell Facebook where you’re broadcasting from, which will be noted in your Facebook Live announcement.

Once you’ve added the content for the post, click the big blue button labeled Go Live in the Main Window to broadcast immediately.

Creating a New Scheduled Live

If you select Go Live ➝ New Scheduled Live, a sheet appears to help you create a Scheduled Live broadcast, with a description and time for the broadcast. These will create an announcement post on Facebook at the Post to location. At the time you choose, between ten minutes from now and seven days from now, the announcement will turn into a live video post. If you’d like an image to accompany the announcement, drag an image onto the circular icon on the right side of the post editor. You may click the map pin icon to add a location for the broadcast.

Once you have scheduled a Live broadcast, any pending broadcasts are listed in the Go Live menu in the bottom right corner. This list of scheduled broadcasts resides on Facebook, so if you quit Ecamm Live or use Ecamm Live on another Mac, you’ll still see the same list of scheduled broadcasts here.

When a pending broadcast is selected, in the bottom left corner of the Main Window you’ll now see a countdown timer, which lists the time left until you go live. Click the timer to view or edit the announcement post that was created on Facebook. It will open in your default web browser. When scheduling to a Facebook Business Page, there’s also a  trash icon for cancelling the scheduled broadcast.

The broadcast can be embedded into other places. This can be a great thing for your audience extending your reach. To get the embed URL for a stream, once a stream has been scheduled or started, pick Copy Embed URL from the Edit menu. This will allow you to embed a video player with your broadcast elsewhere online. 

Alternatively, Copy Embed HTML will provide an HTML snippet containing an IFRAME. This will allow you embed a video player on a page on the web.

Before the countdown reaches zero, the big blue button displays Test. Pressing Test allows you to test your streaming connection prior to the beginning of your scheduled live broadcast. The test stream is only visible to the broadcaster. Visit the post announcing your live broadcast on Facebook (which you can do by clicking the countdown timer) and there will be a small link at the bottom of the post labeled Broadcaster Only: Edit Your Details. Click this to view the space where your stream will appear, and in a few seconds, you’ll be able to test your live stream. If, while you’re testing the stream, the countdown to your live broadcast ends, your test will become the live broadcast automatically.

View Viewer Comments and Reactions

During broadcasts, any comments or reactions your audience makes on your live broadcast will be displayed in the Comments and Reactions window. If you don’t see this window, pick it from Windows menu at the top of the screen. Additionally, during a broadcast, if there are comments, you’ll see a  button in the bottom left-hand corner of the Main Window to reveal the Comments and Reaction window.

Restrictions on Group Comments

Due to Facebook privacy restrictions, when broadcasting to a closed or private Facebook Group, Ecamm Live is not able to display Group member names and profile photos unless the Group members have explicitly granted permission to the Ecamm Live app. This means that comments from Group members who have not granted permission will show up anonymously.

Inviting Group Members to Grant Permission

To invite Group members to grant their permission, click the Invite Group Members button at the bottom of the Comments and Reactions Window. The window will change to display an invitation link. Provide this link to Group members.

There is also a checkbox for automatically adding this link to your broadcast’s post description on Facebook.

The link will display a web page where Group members can log into Facebook and grant permission to Ecamm Live.

Group members will only need to do this once, and from that point on, comments in Ecamm Live will show up with their name and profile photo.

The code number provided in the link is unique to you and the Group, so it can also be used as a link to invite viewer to your broadcast.

Note that the above information about anonymous comments and inviting Group members only applies to Facebook Groups. Public live streams to a Facebook Profile or business Page will display all comments and their associated names and profile photos without any special action by viewers.

Display Comments on Your Broadcast

If you would like to share your viewers’ comments with the audience, you can add individual comments to the broadcast by dragging them from the Comments and Reactions window to the Main Window, or clicking Add to Broadcast under any comment. The comment will become a styled Text Overlay. Read more about your options in the Overlays section.

A note about delay in Live broadcasts

Live broadcasts have a delay. This is delay is not generated by Ecamm Live. Everyone who watches (including you viewing your test stream) will be roughly 10 seconds behind you. Keep this in mind when interacting with the audience, as any feedback they provide will be significantly behind you.

Ending a Facebook Live Broadcast

Click Finish or type ⌘E to end the broadcast.

After a Facebook Live Broadcast

After clicking Finish we’ll present you with a message confirming your broadcast has ended, and offer several options for your next steps.

Your Live broadcast is now a post on Facebook.

View Post - click to reveal the post in your default web browser.

Delete Post - click to remove the post from Facebook. We’ll double-check with you before we destroy it, as there is no undo. This button is only available when posting to a Facebook Business Page.

The next two items concern a local Recording of your broadcast. Much more on Recordings in the Local Recordings section, but for now…

Show File - click to reveal the recording file in your Mac’s Finder.

Send To YouTube - click to send the recording to your YouTube channel.

If you’ve never used the YouTube feature, you’ll be asked to sign in when you press the  Send To YouTube button. You’ll then be presented with a form to add information about your upload, and set its visibility options.

Logging out of Facebook

Ecamm Live will stay logged into Facebook unless you manually log out, or if you remove permissions for Ecamm Live in Facebook’s account settings.

If you’d like to log out of Facebook, first make sure Facebook is selected in the Destination menu. Then go to the Ecamm Live menu at the top of your screen beside the  menu, and select Log Out Facebook. In the Main Window, we’ll ask to confirm before logging you out. Pick Log Out.

Advanced Settings for Facebook Live

To change Facebook-specific settings, choose Preferences from the Ecamm Live menu at the top of the screen beside the  menu. Pick Facebook from the tabs at the top of the Preferences window.

Show Title Field

If you would like to enter a Title for your broadcast, pick this checkbox in the Facebook section of the Preferences. This title only appears on Facebook when a viewer with a desktop browser clicks on the broadcast. It will not appear on news feeds or for mobile viewers.

Ambient Broadcast

Ambient broadcasts—also called continuous broadcasts—are a special kind of live stream that

  • Can exceed Facebook’s four-hour Live broadcast time limit
  • Will disappear from your timeline immediately when the stream ends
  • Does not send notifications to followers

Facebook suggests these live streams are ideal for places like aquariums, museums, and zoos. If you’re interested in running an Ambient broadcast, enable it in the Facebook section of the Preferences.

Disallow Embedding

The video player your Live broadcast resides in can be embedded into places you have not specifically choose to broadcast, within Facebook, or on the web, but there are times you may prefer to disallow it. To disallow embedding, check this checkbox in the Facebook section of the Preferences.

Business Page Settings (Pro Only)

Choose a Business Page in the Facebook section of the Preferences to configure settings for automatic crossposting and branded content. These settings are only available with an Ecamm Live Pro subscription.

Automatic Business Page Crossposting (Pro Only)

Automatic crossposting is a Facebook feature that will automatically present your broadcast on more than one Business Page. Note that this does not apply to Groups, and that comments and reactions will not show up between the crossposted Business Pages.

Business pages that have crossposting relationships will be listed automatically. Establish cross-posting relationships using the Page’s Crossposting settings on the Facebook website. To find the Crossposting setting, got a Page that you administer on facebook.com. Click the Settings link in the top-right corner to view the Page’s settings. In the left-hand sidebar, you’ll see Crossposting.

Broadcasting Branded Content (Pro Only)

Facebook policies require creators and publishers to tag their business partners in their branded content posts. When setting up a Live broadcast that involves a business partner, enter a Sponsor ID.

Don’t Get into Trouble—a legal aside

Facebook places restrictions upon the content you put in Live broadcasts. Restrictions include no placement of third-party video ads in your live video. For example, don’t include bumpers, pre-roll, mid-roll or post-roll ads. Ensure any pre-recorded content is clearly distinguishable from live content. Don’t broadcast copyrighted material—music, video, TV, etc.—that you don’t own the rights to. Facebook monitors broadcasts. They will auto-detect copyrighted materials and disable your use of Facebook Live broadcasting. There may be additional restrictions, including some specific to your jurisdiction.

We are not lawyers. You should refer to Facebook’s Terms and Policies for full details on their rules. Phew. Let’s get back to the fun stuff.


Next article: Going Live to YouTube

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